Doublets Brand Identity
Scalable site refresh focused on faster interactions and cleaner conversion routes.
Web Design
Doublets
We modernized Doublets with Next.js, React, TypeScript, and Tailwind CSS to increase site speed, simplify architecture, and improve conversion with stronger video and static media integration.
Performance optimizationArchitecture cleanupMedia deliveryNext.jsTypeScriptConversion strategy
Performance
Improved page delivery speed and media loading behavior.
Architecture
Refined page hierarchy and user pathways for clearer UX.
Conversion
Positioned media assets to support stronger action rates.
Brand + Stack
playdoublets.comDevelopment Stack
Built with a modern Next.js stack and AI-assisted workflow planning to support rapid content updates and performance.
Next.jsReactTypeScriptTailwind CSSshadcn/uiRadix UIVercelVercel Analytics
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